APP: MOONBUD

Introducing a redesigned solution for staying focused and boosting productivity. Inspired by existing applications on the market, the redesign combines task management with gamified features, such as collectible mascots and nurturing elements from virtual pet games and Pokémon, making task completion more engaging and enjoyable.

Moonbud allows users to tackle tasks with objectives - growing their chosen "Bud-dy." Flower-inspired creatures grow and bloom as users manage their time and complete tasks. The app also tracks your step count, which is converted into experience points that help your Bud-dy grow faster.

Key Word - UIUX, Product Design, User Research

OVERVIEW

DURATION

2 Months

TOOLS

Figma, AfterEffect, Photoshop

Concept & Research

The concerns of being productive outside of class and works has always been my main core problem to tackle. Thus, throughout the years I have been seeking out for tools that help me tackle tasks and mange time. It has been a struggle finding the right one due to not being able to keep the usage consistence. It leads me to ponders what are the core aspect of maintain long term engagement.

I cleaned up and flush out my experience of using several study/life app in the past and interviewed others app users that allow me Summarize the feedback of using these apps

Comparing Popular Options

- Grow and nurture a virtual forest. - Earn coins by staying focused, which can be spent on different tree types. - Trees wither if focus is broken, encouraging users to stay on track. - Track and display focus time statistics. - Option to plant real trees, converting personal productivity into real-world environmental impact. - Designed to minimize phone distractions rather than simply boosting productivity. - Global leaderboards for positive competition. - Relaxing soundscapes to enhance focus.

Increasing in game purchase features, lack of new tree types

- Visually appealing art style that sets a calming mood for focus. - Track and display focus time statistics and achievements. - Multiplayer mode: Invite friends to focus together for positive competition. - Global leaderboards to encourage friendly competition. - Visual progress indicators for a sense of accomplishment. - Relaxing soundscapes to enhance concentration.

The app offers limited settings and environments to engage users, despite its key feature of creating a comforting space for focus.

- Set goals and complete tasks to earn energy points. - Stay accountable by growing virtual pets and hatching collectible eggs. - Customize and decorate personal spaces for added motivation. - Engage in mind-soothing exercises like breathing techniques and observation practices. - Send thoughtful notes and compliments to friends and family. - Relax with immersive soundscapes. - Take quizzes to check in on mental well-being, such as anxiety assessments.

too many hidden elements;

side features like exercise and quizzes are pretty hidden
larger learning curve
less engagement with the virtual pets, feel like there are room for adding engagement features

Goals

Enhance well-being and productivity by integrating task organization with gamified features, allowing users to track daily tasks, earn achievements, and stay motivated through progress alongside a virtual companion.

Many productivity apps focus too much on either functionality or motivation, often neglecting a balance between the two. Moon Bud bridges this gap by tying productivity to a virtual companion, allowing users to stay motivated as they grow alongside their digital buddy.